The way I work is built around partnership. Most founders start with a discrete project — a growth plan, a pitch deck, an assortment build — and stay on as a longer-term advisor once they see what shifts when the work compounds.
01
Founder's Counsel
Ongoing · Monthly Retainer
The work I love most. We meet weekly. I'm in the room for major decisions across pricing, assortment, sourcing and growth, and I keep the planning data alive between sessions.
Best for founders ready to think long-term.
Includes
Weekly working sessions
Vendor escalations
Strategic partner across the year
Forecast & planning kept current
02
Strategic Growth Plan
2 – 3 Weeks
A working plan: brand narrative, expansion roadmap, pricing and margin model, go-to-market sequencing, milestones and a forecast framework you can hand to your team.
Deliverables
Strategic Growth Plan, PDF
1 – 2 page executive summary
03
Investor Readiness
3 – 4 Weeks
The full plan plus the financial narrative — built to translate a creative-led brand into a story investors recognize. Includes pitch deck creation or refinement and two rounds of revisions.
Deliverables
Business plan, PDF
Forecast model, Excel
Investor pitch deck, PPT
04
Assortment Architecture
2 – 3 Weeks
Architecture by category, SKU planning and price ladder, sales and margin targets, with forecasting tied to launch. Built for brands scaling out of a founder-curated assortment.
Deliverables
Assortment plan, Excel
Launch forecast model
Pricing strategy memo
05
Sourcing & Vendor Strategy
2 – 3 Weeks
Sourcing and outreach, quote comparison, negotiation strategy and follow-ups — bringing twenty years of vendor relationships to bear on a problem you'd otherwise solve cold.
Deliverables
Vendor short-list
Quote comparison matrix
Negotiation playbook